Voice and human engagement is often the difference between the faceless crowd and your business being truly connected with a customer need. Telemarketing gives that real opportunity to actively listen to your prospect’s challenges, blockers and aspirations so that the team can focus on the particular benefits that resonate to that customer.
This gives them a reason to take the next step with you. The prospect will also give you feedback there and then, so your campaign data is up to date and can evolve as needed to deliver even better results.
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Answers to the burning questions in your mind.
Telemarketing is a form of direct marketing that involves speaking to potential customers on the phone. A telemarketing service is a company that does this on behalf of other businesses that don’t have a telemarketing team in-house. Whether used in isolation or combined with an automated lead generation strategy, telemarketing services can be a very cost-effective way to grow your business with valuable new customers.
Outsourcing telemarketing to a dedicated service provider can bring multiple benefits, including:
• Saving you time and money, as the service is handled by someone else, for an agreed cost.
• Reducing costs because you don’t need an in-house telemarketing team and all the overheads associated with that.
• Providing transparency and highly measurable results, helping you to more easily track ROI.
• A highly skilled and experienced telemarketing team working as an extension of your business.
• The flexibility to scale an outsourced telemarketing service as needed by the business, providing a way to grow more sustainably.
The cost of telemarketing services will vary, depending on a number of factors and the specifics of your business and target audience. Every organisation is unique so there isn’t a one-size-fits-all solution. Cost will be influenced your objectives, the timescale to get results and your requirements for qualified prospects.
At Umbrella, we always aim to ensure that you can access a cost-effective telemarketing solution that drives great results and ROI for your business. We can tailor our services to your needs and budget.