Umbrella Marketing Team

Social Media & Digital Content Services

Be where your customers are! A vibrant social media presence is a must for business success.

Navigating Platforms for Business Success

Whether it’s Facebook, X or TikTok for B2C businesses or LinkedIn for B2B, social media is an important touchpoint for your audience for a variety of reasons, including:

A portal for customer services enquiries

A way to communicate news, marketing material and promotions

A trust signal that you are an active and legitimate business

Two-way engagement opportunities directly with your target audience, building loyalty

A way to display thought leadership and expertise in your industry or field

A way for potential customers to see what your brand stands for and your ethos.

Let Umbrella Marketing Team Power Your Presence!

Running social media platforms effectively is a real challenge for many businesses. Having the time and expertise to plan, implement and evaluate successful social media strategies isn’t always something that can be done in-house.

That’s where Umbrella Marketing Team come in!

We offer a range of social media marketing services that canbe tailored to your specific needs. We work collaboratively with our clients,as an extension of your own team, so you get all the benefits of our socialmedia marketing skills and experience as part of your business, but without thetime and overheads that go into recruiting to your in-house team.

Content marketing services that deliver results

Producing consistently high-quality digital content that helps to keep your audience engaged and informed, and to effectively communicate your key messages, is another challenging area for many businesses. Your focus is understandably on making your organisation a success, so outsourcing your content creation to a trusted partner could be a great solution.

Content feeds into every marketing channel, from your website copy, to blog content, your social media posts, email marketing campaigns and, of course, search engine marketing. It has an impact on every area of your marketing strategy and helps to build trust with potential new customers and clients.

Outsourcing your content strategy and implementation to Umbrella Marketing Team will free up your time to focus on your business and you get the benefit of decades of digital content marketing experience without needing to recruit a senior content marketer in-house.

Get in touch today!

Speak with one of our specialists about your social media and content requirements.

Get In touch

Frequently asked questions

Answers to the burning questions in your mind.

Have a different question?
What social media management services do you offer?

Every business is unique, so we ensure that our social media management services are tailored to your business objectives and the needs of your target audience. We offer services including social media strategy development, content creation, post scheduling, community management, tracking and analysing performance and ongoing strategy evolution. We target whichever social platforms your target audience inhabit, enhancing your online visibility and helping develop positive two-way engagement between them and you.

Can Umbrella run both paid and organic social media campaigns?

We can run both organic and paid social media marketing campaigns, helping to ensure that you get the best possible return on investment and maximise the impact and results across the board. With our bespoke approach to social media marketing, we will ensure that your campaign activity is strategic and contributes to your wider marketing and business goals.

How do you measure social media marketing success?

We use a range of different tools to closely monitor and track social media marketing results, benchmarking against key KPIs to ensure that the strategy is on track and achieving the intended outcomes. Analysing the data and using it to inform decisions and future campaigns, we continually adjust and improve our social media strategies to deliver the best impact and return.

How do you approach content strategy and creation?

Content, whether it be for your website, blog, social media campaigns, email marketing or for any other purpose, needs to be strategic and tailored to your individual audience segments and platforms, to ensure it hits the mark. It may include visually appealing graphics, videos, blog posts, email content and more, but is always aligned to a strategy that is set out to achieve your marketing goals. Our approach is audience-first; taking the informational needs and questions of your target market and ensuring that you provide everything they need to move them along their journey towards a buying decision.

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